Sophic Synergistics Partners With Texas Medical Center Innovation Institute

Sophic Synergistics, LLC will offer TMCx incubator companies and Bio Design fellows onsite human factors consulting services to help develop innovative products and services that lead the market.


Sophic Synergistics, LLC – a Houston-based human factors consulting firm – announced today that it has formed a new partnership with the Texas Medical Center’s TMC Innovation Institute (TMC), led by Erik Halvorsen, Ph.D., as director. TMC’s TMCx startup accelerator program is a unique learning environment aimed at impacting the health care industry through the collaboration of medicine and cutting-edge technology from around the world.


This strategic partnership is noteworthy as Sophic Synergistics will establish a satellite office within the TMC Innovation Institute to provide on-site human factors and human-centered design services to the TMC Innovation ecosystem and the Houston community at large.


Sophic Synergistics has worked with our startup companies since the beginning of TMCx, and this partnership broadens the way they will be able to provide human-centered design and human factor resources to the digital health and medical device companies we bring into the program,” said Halvorsen.


Sophic Synergistics, LLC has been a trusted partner to many businesses and startups that have developed winning products and services for the health care system and beyond. The company does this by listening, problem-solving and integrating human-centered methodologies into business strategies which include product and service design and development. They place their complete focus on the people that they serve and the real problems that they solve to enhance everyday life and experiences.


This is a very exciting time in Houston, particularly when you consider the investment that is being made by TMC in resources such as TMCx and the innovation corridor. It is unprecedented! It represents a turning point in how we think about health care and the people it is meant to safely and effectively serve,” said Sophic Synergistics Founder and CEO Cynthia Rando, CHFP. “We feel strongly that the future of our health care system is reliant on products and innovations that are focused on human centered design. We are honored to be a part of the vibrant health care ecosystem in Houston.


The Sophic Synergistics, LLC–TMC Innovation Institute partnership will enable these two entities to work closely together to transform the future of health care for the benefit of all. They will do this by focusing on human-centered methodologies that help companies thrive and develop innovative products, services and environments that deliver the best user experiences and market success.


About Sophic Synergistics, LLC

Sophic Synergistics, LLC is a human factors consulting firm that focuses on bringing human-centered design methodologies to many industries including healthcare. The company’s strategy is to help businesses grow through the development of products, services, and environments that deliver on human needs and solve real-life problems.


About Texas Medical Center Innovation Institute


The TMC Innovation Institute is shaping the future of health care by uniting promising innovators with the best minds in academia, science, and medicine across the largest medical complex in the world. TMC focuses on bringing the best solutions to unmet health care needs by providing tools and action plans necessary to move products and companies forward, regardless of the development stage.